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Personal Brand Photography for Amy Chen

Mar 10, 2020 | Photography

personal brand photography for Amy Chen

Amy came to me for her Personal Brand Photography session full of questions about how it would run and what it would entail. I could tell from our first communication that she wasn’t exactly excited about the idea of a personal brand photoshoot, but being the savvy businesswoman she is, she knew she needed one.

After lots of discussion and answering of questions the shoot was locked in and I for one was excited!

The day before the shoot I noticed my 2-year-old getting sick and by 7 pm that night I could see he was having trouble breathing. Long story short, I was up with him all night and at 1am ended up taking him to the emergency department at the Children’s Hospital, where they told me he had croup and gave him steroids and oxygen to help him get back on track.

I was allowed to leave with him at 9.30am which meant I had just enough time to get home, pass him to my husband, grab my camera equipment and high tail it to the location to meet Amy.

I hadn’t slept a wink and felt I needed to be honest with Amy about why I could barely string two words together and looked like a hot mess.

“I loved how Belle continued to come up with fresh ideas when something caught her eye, which led to shots that I didn’t expect but love so much.”

To Amy’s credit, she took it all in her stride and we got on with things. After such a horror start to the morning, I was feeling a little nervous about how things would unfold, but as soon as I saw the wardrobe Amy had brought and her FABULOUS tattoos the exhaustion washed away and I felt my creativity soar!

“After changing the direction of my business, Belle was able to give me a visual representation of the professional, open and collaborative nature of my consulting business.”

“The images I got from Belle exceeded my expectations!

Not only did she make organising the shoot itself easy, but she also sourced the location, brought props and researched the type of images beforehand that aligned with the goals of my shoot.

All I had to do was turn up, and she was full of ideas that lead to creative shots that would we couldn’t have planned for. She was on point with her advice and delivered my images just a few days afterwards despite being a busy businesswoman herself.

Thank you Belle – I wouldn’t hesitate to work with you again.”

This shoot ended up being one of my absolute favs. Amy was up for all my crazy ideas and the results speak for themselves.


Need some shots to represent you and your business in its best light?

I have personal brand photography packages from $799. Head over to my Photography page to see more of my work and read all the info. I’d love to work with you.

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What is personal brand photography?

What is personal brand photography?

Personal Brand Photography has exploded over the last year or two and getting brand photo’s done for your business is becoming as crucial to your success as a great website is. So what is Personal Brand Photography and how is it different from the old standard of a professional headshot?

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client love

“Belle really got involved and understood my business model before making assumptions about the business needs. Belle built our new website, helped with branding and improved google ranking. Within a week of going live we gained more traction than in the previous 3 months. I could not recommend Belle highly enough, I love the website.”


“Creative Resauce was one of the agencies I used whilst on contract at the RAS of NSW and I thoroughly enjoyed working with Belle. It was a real partnership with Belle and her willingness to understand the brief and work through the creative process to achieve the best outcome was extremely professional. She often went above and beyond and tackled every job with enthusiasm and was responsive, timely and within the framework of our budgets.”


“Belle has been the Creative Designer for Brightsparks for over 3 years. Her work is consistently of a high standard and she always delivers the end product within the deadline. Her attitude is highly professional and she is a pleasure to work with. Belle's passion for design is evident in everything she does and I trust her completely to further develop our brand image. I would highly recommend Belle to anyone needing a fantastic designer.”


"From the moment I handed over my logo idea, I knew that Belle from Creative Resauce was the only person for the job. With quick email response times; easy submission process; an understanding of the needs of my business and a distinct creative flair, she did not disappoint. Needless to say, the finished design met all the requirements of the brief, and even outshone my original idea. Belle, I can't thank you enough!"


“Working with Belle was a Joy. I had developed my website a few years ago and it was cluttered, lacked a client journey and did not rank in SEO. Belle quickly fixed up links, simplified the journey and improved the design. She was fast, accurate, creative in her approach and extremely knowledgeable about current trends, technical and design issues.”


Some of my clients

Now I focus on working with women in business to create their dream brand and website. But rest assured, I’ve worked with the big guys too and learned a thing or two along the way.

Sydney Royal
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